Remember When: The Beatles Performed "All You Need is Love" on the First Worldwide
Younger folks or casual Beatles fans who hear “All You Need is Love” on the radio or as part of a playlist might think it’s just another in a long line of hit songs by the group. And it is. But did you know it was the result of a kind of contract gig, as The Beatles were hired to deliver a song that would transmit a message to television audiences all over the world?
The Beatles wrote “All You Need is Love” for the sole purpose of performing it on the first ever worldwide satellite television broadcast. Here is how the band rose to the occasion with such an apropos message to go all over the globe.
“Love” All over the World
As satellite technology hit new heights in the 1960s, it became clear to television executives it would be possible for signals broadcast in one country to be beamed into other countries. Hence, it was decided the first-ever worldwide satellite program, entitled Our World, would take place on June 25, 1967, with 25 countries involved. The BBC asked The Beatles to be Great Britain’s representative on the show, and the group accepted.
Source: Jim Beviglia/americansongwriter.com
